THE AW17 COLLECTION TAKES US INTO AN EXCITING DREAM WORLD

Papu’s AW17 collection was inspired by the adventures of deep dreams, anything can happen! Weird colours and funny shapes. Animals that you’ve never met before! Is someone hiding behind that tree?

BEYOND / Before

Have you ever seen a forest in a beautiful night?
White trees, a pale moon, triangles glowing on the clouds?
Beyond the dreams, before a new morning comes I will see its wonders again.

An odd owl is staring at me from a yellow nest. Suddenly a funny creature swims by me.
Together we watch the pink shimmer in a grey twilight
Stardust blinking in random colours upon the sky

Too soon the morning comes
Too soon I have to open my eyes.

DESIGN AND PRACTICALITY MEET IN PAPU PRODUCTS

Characteristics of Papu products are unisex design, graphic prints and clothes with double sizing to ensure a longer fit. Foldable sleeve and legends, as well as double snap buttons on bodysuits make the clothes fit longer as your child grows. Papu jumps into the children’s world head first! The clothes are fun and combinable, and you might find a surprise in the pocket!

COLLABORATION, TRANSPARENCY, SUSTAINABILITY AND GOOD VIBES ARE THE FOUNDATION OF DESIGN AND PRODUCTION

The main material used in Papu products is certified organic cotton thread, that comes from Turkey. The organic cotton jersey is soft and the added elastane makes the clothes comfortable for children to wear. No artificial chemicals are used in the production of organic cotton; therefore, you will not find them in the finished product.

WHAT IS PAPU?

Papu is a design and lifestyle brand, founded by clothing designer and mother of two, Anna Kurkela. Her goal is to change the world one step at a time. Behind the fun prints of Papu is artist Hanna-Riikka Heikkilä. The products are made in Finland and Portugal, and other countries within the EU. Read more about us from the ”ABOUT” page!

Follow us on Instagram: @papustories, #papustories